One in three single baby boomers has never even been married, according to a 2012 survey by Bowling Green State University’s National Center for Family and Marriage Research in Ohio.
The so-called gray divorce rate has risen sharply — from just one in 10 people over the age of 50 in 1990, to around one in four in 2009 — according to research by sociologists Susan Brown and I-Fen Lin of Bowling Green State University.
“The economics of looking for a partner are very similar to finding a job,” Oyer says.
“People who are too choosy will end up lonely — or unemployed.” He calls the time spent looking romantic unemployment.
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The Federal Trade Commission, the nation’s consumer protection agency, warns that scammers sometimes use online dating and social networking sites to try to convince people to send money in the name of love.